I can sum up my feelings of the Rapportive extension: I love it! I installed it on Google Chrome a couple of months back and it has been a huge value add to my emailing program. Basically what it does is allows you to have more social overview of who you are emailing. As you can see in the picture I provided, if I was emailing myself, it brings up all my social profiles and at the bottom when you have had email correspondence already for someone it highlights the most recent interactions.
It is currently limited to a couple of browsers of which Internet Explorer is not included. You also need to have a gmail account as well. So it has its limitations for some but not for me. I am Chrome-Gmail advocate. I love it.
This is how it has changed my emails. It has allowed me to make it more personal. 99% of all the people I correspond with have at the very least a LinkedIn account. So when I start working on an email, the person whom I am emailing pops up on the right hand side. So now I actually have a face to email to. This is a huge game changer to me on how I emails. Emails can come across dry and canned because there is no face to face. This changes that. My friend Mike Brewer allowed me to use him as an example. So when I am emailing Mike I have his picture. When I hover over his Twitter or Facebook account it shows me what he posted last. I can click on recent mail and it opens a new window and I can review all of the emails that we have sent each other.
For those who do not have a robust CRM tool like Salesforce, this is a great option. It adds that social element to emailing that has been sorely lacking. What I like as well is that offers you the opportunity to connect to them on their LinkedIn, Twitter or other accounts right in the same window. I am sure there are other features I have not touched on. There is more to discover for sure but the bottom line is that I highly recommend this extension. Give it a try. I know you will love it.
I would love feedback from you. Have you used it? Will you try it? What are your thoughts? Thanks!